11,800 CHF
Ref. 1003 “COCA-COLA” Rolex, “Oyster Perpetual”, “25 Years service, Coca-Cola”, Ref. 1003/1005. Case No. 5426177. Made In 1977. Very rare, fine and interesting, water-resistant, center seconds, self-winding, tonneau-shaped, 18K yellow gold gentleman's wristwatch with 18K gold Rolex buckle. Three-body, polished and brushed, screwed-down back and crown, engineturned bezel with hour divisions. Satiné silver with dedication inscription ”25 Years Service, Coca-Cola”, applied gold baton indexes, luminous dots and outer minute/second track. Luminous gold "baton" hands. Cal. 1570, rhodium plated, 26 jewels, lever escapement, monometallic balance adjusted to temperatures, 5 positions, shock absorber, self-compensating Breguet balance-spring. Dial, case and movement signed. Diam. 34 mm. Thickness 12 mm. Notes The present lot bears two reference numbers: 1003 between the lugs, which refers the specific characteristics of this watch, and 1005 in the case back. References 1003 and 1005 are identical with the exception of the bezel. The case bodies and backs were interchangeable at the factory. Many important firms have chosen Rolex watches as gifts to their employees and collaborators and to mark milestones in careers such as the 25th year of service. This watch is illustrated in “Rolex, Collecting Wristwatches”, by Osvaldo Patrizzi, 2001 Edition, p. 202
Auctioneer:
Antiquorum
Date:
2006-05-14
